Where are the advertisements?

By using Sponsored Products, you ensure that you are more visible within a specific product category. This means that you appear higher in the search results of your potential buyers.

You can find your ads in two different places on the website:

  • List page: Your ads are visible when customers search for specific keywords (search) and when they browse through the website.
  • Product detail page

Your ads are visible on mobile, desktop, and in the bol app. In the app, Sponsored Products are visible on the list pages and on the product detail pages. Your ads appear when customers search for specific keywords (search) and when they browse through the website. The algorithm determines where your ads are placed to align with what customers are looking for. You can choose to manually add or exclude keywords.