The benefits
of display advertising
Large and frequent reach
You achieve maximum measurable reach to a wide potential buyer audience with display campaigns.
Reach potential buyers with the highest willingness to buy
Influence search, click and purchase behaviour of our customers.
Reach your target audience beyond bol.com
Increase the effective reach of your articles within your target audience on bol.com and on other websites.
100% visibility
Unlike other media platforms, at bol.com you only pay for 100% visible impressions.
Make the most of bol.com customer data
Make each campaign fit your target audience to achieve your objective.
Real-time insight into your campaigns
See the success of both your on- and offsite campaigns through a real-time dashboard.
Insights that will help you further
When you deploy display advertising through bol.com, real-time dashboards are present in the portal and available directly in your account. This allows you to track the success of your on- and offsite display campaigns and discover possible optimisations.
Getting started
with display advertising
Are you interested in display advertising? Then send an email to adverteren@bol.com.
Discover all the guidelines and basic rules we use when creating campaigns.
about display advertising
On our help page, we explain everything about how display works on- and offsite, what results you can expect, what strategies you can apply and the real-time dashboard.
