Changing product information

On this page you can read everything about changing product information, the options and the quality of your product information.

Product information level

When updating or enriching product information in bulk, you can identify the different levels by the following colors:

  • Red: Minimum information required to get your product online.
  • Green: Optional information.
  • Grey fields: Non-editable fields have a grey background, for example the EAN.

Do you see a field with a red border? In that case, the field most likely contains an incorrect value. When you hover over the field, a message will explain what is incorrect or which information is required.

Can you change existing product information?

Each product has its own product page. If you sell a product that is also offered by other sellers, you share the same product page. To ensure that customers see the best possible product information, you can submit changes to existing product content. There are a few important things to keep in mind:

  • It can take up to 8 hours before your changes become visible on bol.
  • Changes to products with multiple active sellers may not always become visible. In such cases, a combination of product information from different sellers may be selected. You will be informed about this on the feedback pages.
  • Product information can also be updated by other suppliers. Such changes are applied when they are considered more relevant for customers. An exception to this is brand ownership.

How would you like to change your product information?

Item by item
Do you want a clear overview of which information is still needed per article, or do you just want to see and/or update the product information of one article? Then you can easily do this via the content manager.

In the Content Flow
The content flow allows you to upload product information for multiple items at once. Via an Excel file in the portal, you can complete the content for multiple products at once. Missing information will automatically lead you to the bulk editor.

In Bulk via the bulk editor
To add product information for 2 or more items, it is best to choose this option. We show the existing product information in an online editor. It has many of the same advantages as Excel. You can easily drag information from one cell to another. This is useful if you want to fill several cells with the same product information. This process also gives you clear insight into which product information is still needed to get the product online.